If you choose to simply tell your employees to dress in a smart way to work it’s more than likely going to create controversy within the workplace. Everyone has their own idea of how to dress smartly, but employees, and you, may not always see eye to eye on this. There is no law around employees wearing uniform, but wouldn’t it be a much easier option than monitoring dress code?
How can a uniform benefit you?
Offering your employees a uniform means you don’t need to take any time out to try to explain to employees that certain items of clothing aren’t suitable. It’s great for employees as well when you consider the challenge they must face deciding on suitable clothing to wear day after day. New starters don’t have the worry of ‘fitting in’ and trying to adhere appropriately to a vague dress code of just ‘smart’.
If you opt for a uniform you gain the opportunity to incorporate your brand. Think of it as a marketing opportunity. Wherever your employees go wearing your uniform your brand is out there and at the forefront of people’s minds. Keeping the clothing of your employee’s consistent looks much more professional than them arriving for work in whatever they like.
Uniform also allows customers to easily identify who works there. Providing employees with uniform with a clothing label creates consistency throughout your business and helps unite your employees as a team.
So, what should you consider when creating labels for employee uniform?
A uniform can be an exciting addition to your brand. Creating it is the fun part. The uniform should represent your brand and create a smart look for employees enabling them to match your brands values. Color schemes should be incorporated in the clothing and label. The label should contain your logo and tagline if you have one.
There are a number of options to choose from for your clothing labels. For employee uniform you need to consider your options carefully. The most recommended option would be a woven label that will withstand regular washes and keep a tidy finish. Woven labels are created on a loom with pre-dyed thread, so they are durable and won’t fade; they are the perfect selection for employee uniform that will survive regular washes.
Adding this label to the uniform will help you to establish your brand and bring it to life. Wearing specific branded clothing means your employees become the face of your company in a recognizable way, which in itself improves employee performance and increases job satisfaction. Your company dress code can be informal if required; the main point to focus on is that your brand is attached to the clothing.
By taking these basic ideas in mind, you can benefit from a professional image for your business and a united, productive team. Any business should make uniform part of their work culture to allow customers to approach employees more confidently; improving the customer journey. Adding your brand to the clothing label has a considerable amount of perks including increased brand recognition, and a pleasant uniform for your team during working hours.
